Prima Goup
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Prima are the pioneers in flour milling in Asia and are today an industrial force across the region, committed to their product and service quality.

Philosophy

Our Philosophy

Prima’s corporate philosophy is based on the “3H” principles. These traditional core values have been the cornerstone of the Company’s development and continues to underpin its steady growth; inspiring and directing its progress through the years across Asia.

Honest Fortune

Establishing trust, fairness and mutual benefits with everyone within the business circle
Contributing to the well-being of society

Honorable Winner

Achieving success through fair competition
Striving towards excellence

Healthy Organisation

Developing a sound, effective & efficient organisation system
Promoting team spirit and reach out to create a “Prima Family” identity